Makefile: introduce PROG_NAME to contain the 'ct-ng' executable name

With the upcomming --program-{prefix,suffix,transform-name} options,
we'll have a need to centralise the actual executable name, that is
now no longer be a constant.

Rather than spread the prefix/suffix through-out the code, just
centralise the name setting in one place. Beside, transform-name
would not be possible without setting the name at a single location.

Signed-off-by: "Yann E. MORIN" <yann.morin.1998@anciens.enib.fr>

 # Default test suite configuration

 # Default DejaGnu configuration

 DG_TOOLNAME = gcc

 DG_TARGET_HOSTNAME = 127.0.0.1

 DG_TARGET_USERNAME = root

 # Default tests

 DG_C_TESTS = 

 DG_CPP_TESTS =